Project Goal
House to Home Housekeeping has already built up an impressive clientele, but want to take their business a step further to really distinguish themselves in the market.
Rebrand to better represent personality of the owner, communicate business values, and stand out from competitors.
Deliverables
Brand Strategy - Visual Identity - Website Design - Business Card - Clothing Customization - Social Media Graphics
Visual Identity
Branding Strategy and Visual Identity Brainstorm
Design Decisions
The bird icon was chosen to represent the owner of the business, who has often been described as a 'mother bird' because of the way she cares and nurtures those around her. That same care is applied to the way she treats her clients' homes and spaces.
Scalloped edges were chosen to reflect the value of paying attention to details when creating a home.
Logo before and after
Social Media Graphic 1
Social Media Graphic 2
Social Media Graphic 3
Social Media Graphic 4
Hat Mockup
Polo Shirt Mockup
Business Card Mockup
